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1. Preliminary scale for measuring the market orientation of non-profit organisations in India

by Pratik,Modi | Debiprasad,Mishra.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Anand IRMA 2008Availability: Items available for reference: KAU Central Library, Thrissur [Call number: 381 PRA/PR] (1).

2. Aconfirmatory measure of market orientation in monprofit organisations

by | Pratik,Modi.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Gujarat IRMA 2011Availability: Items available for reference: KAU Central Library, Thrissur [Call number: WP.228/IRMA] (1).

3. Working paper 227: Market orientation in non-profit organisations:Innovativeness,resource scarcity,and performance

by Pratik,Modi.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Gujarat Institute of Rural Management Anand 2011Availability: Items available for reference: KAU Central Library, Thrissur [Call number: IRMA WP.227] (1).

4. Working paper 245 : The missing link in the theory of market orientation

by Pratik Modi | Gurjeet Kaur.

Material type: book Book Publisher: Gujarat Institute of rural management Anand 2014Availability: Items available for reference: KAU Central Library, Thrissur (1).

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