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1. Services Marketing: People, Technology, Strategy

by Chatterjee, Jayanta | Lovelock, Christopher | Wirtz, Jochen.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Delhi Prentice Hall 2010Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 658.8 CHR/SE] (1).

2. Services marketing:people,technology,strategy

by Lovelock, Christopher | Wirtz, Jochen Jayanta chatterjee.

Edition: 7Material type: book Book Publisher: New Delhi Pearson education india pvt ltd 2012Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 658.8 LOV/SE] (1).

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