Kerala Agricultural University Central Library

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1.
Marketing Communications

by Icfai.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Hyderabad Icfai Center for Management Research 2004Availability: Items available for loan: KAU Central Library, Thrissur [Call number: 658.45 ICF/MA] (1).

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2.
Case Studies on Global Retailing Industry

by Icfai Books.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Hyderabad Icfai University 2007Availability: Items available for loan: KAU Central Library, Thrissur [Call number: 658.4 ICF/CA] (1).

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3.
Textbook of rural marketing

by Shipra,Chawla.

Material type: book Book Publisher: New Delhi Dominant publishers & distributors Pvt Ltd 2012Availability: Items available for loan: KAU Central Library, Thrissur [Call number: 658.804 SHI/TE] (1).

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4.
STRATEGIC BRAND MANAGEMENT PROCESS OF GROWING AND STRENGTHENING BRANDS

by BHATIA MUKESH.

Edition: 1stMaterial type: book Book Publisher: NEW DELHI REGAL PUBLICATIONS 2012Availability: Items available for reference: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 658.827 MUK/ST 15751] (1).

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5.
Creating Powerful Brands : Consumer, Service and Industrial Markets

by Chernatony, Lesile de | Mcdonald, Malcolm.

Edition: 3Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Burlington Butterworth - Heinmann 2006Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 658.827 CHE/CR] (1).

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6.
Case Studies in Brand Management Vol. I

by ICFAI.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Hyderabad ICFAI University 2004Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 658.827 ICF/CA] (1).

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7.
Brands and Firebrands : Insights from Experts

by Braj Mohan, Chaturvedi.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Hyderabad ICFAI UNiversity 2003Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 658.827 BRA/BR] (1).

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8.
Brand Management

by Mahim Sagar | Deepali Singh | Achintya Gupta.

Edition: 1stMaterial type: book Book Publisher: New Delhi Ane Books Pvt Ltd 2012Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 658.827 MAH/BR] (1).

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9.
A handbook of agribusiness

by Gaur, S C | Singh, D.

Material type: book Book Publisher: India Agrobios 2014Availability: Items available for loan: KAU Central Library, Thrissur [Call number: 338.1 GAU/HA] (1).

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Kerala Agricultural University Central Library
Thrissur-(Dt.), Kerala Pin:- 680656, India
Ph : (+91)(487) 2372219
E-mail: librarian@kau.in
Website: http://library.kau.in/