Kerala Agricultural University Central Library

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How to Succeed at Retail: winning case studies and strategies for retailers and brands

by Thomassen,Lars | Lincoln,Keith.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New Delhi Kogan Page India 2010Availability: Items available for loan: KAU Central Library, Thrissur [Call number: 658.87 LIN/HO THO/HO] (1).

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2.
Experimental marketing : how to get customers to sence, feel, think, act, and relate to your company and brands

by S hmitt, Bernad H.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New York Free Press 1999Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 658 .827 SCH/EX] (1).

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Twenty four brand mantras : finding place in the hearts and minds of consumers

by Jayadeep, Kapoor.

Material type: book Book; Format: print ; Literary form: Not fiction Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 658.827 JAG/TW] (1).

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Kerala Agricultural University Central Library
Thrissur-(Dt.), Kerala Pin:- 680656, India
Ph : (+91)(487) 2372219
E-mail: librarian@kau.in
Website: http://library.kau.in/