1.
Consumer psychology of tourism, hospitality and leisure
by Mazanec, Josef A | Crouch, Geoffrey I | Ritchie, J. R. Brent | Woodside, Arch G.
Material type: Online access: Click here to access online Availability: Items available for reference: KAU Central Library, Thrissur [Call number: 338.4/791/0019] (1).
2.
Consumer psychology of tourism, hospitality and leisure
by Crouch, Geoffrey I | Perdue, Richard R | Timmermans, H. J. P | Uysal, Muzaffer.
Material type: Online access: Click here to access online Availability: Items available for reference: KAU Central Library, Thrissur [Call number: 338.4/791/0019] (1).
3.
Tourism behaviour: travellers' decisions and actions
by March, Roger | Woodside, Arch G.
Material type: Publisher: UK CAB International 2005Online access: Click here to access online Availability: Items available for loan: KAU Central Library, Thrissur [Call number: 910.68] (1).
4.
Rural marketing in India: texts and cases
by Debarun, Chakraborty | Soumya Kanti Dhara | Adrinil Santra.
Material type: Publisher: New Delhi Atlantic Publishers & Distributors (P) Ltd. 2019Availability: Items available for loan: KAU Central Library, Thrissur [Call number: 380.1 DEB/RU] (1).
5.
Tilt: Shifting your strategy from products to customers
by Niraj Dawar.
Material type: Publisher: Boston Harvard Business Review Press 2013Availability: Items available for loan: KAU Central Library, Thrissur [Call number: 658.802 NIR/TI] (1).
6.
Rural Marketing : Targeting the Non urban Consumer
by Sanal Kumar, Velayudhan.
Edition: 2Material type: ; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi Response Books 2007Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 380.1 SAN/RU] (1).
7.
Basics of Marketing
by S R KUlshrestha | S R Kulshrestha.
Edition: 1stMaterial type: Publisher: New Delhi Centrum Press 2013Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 658.8 KUL/BA] (1).
8.
Rural Markets Understanding Consumers & Developmental Issues
by Sanal Kumar Velayudhan Guda Sridhar | Sanal Kumar Velayudhan Guda Sridhar.
Edition: 1stMaterial type: Publisher: New Delhi Excel Books 2010Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 380.141 SAN/RU] (1).
9.
Managerial Economics
by G S Gupta | G S Gupta.
Edition: 2ndMaterial type: Publisher: New Delhi Tata McGraw-Hill Education Pvt Ltd 2012Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 338.092 GUP/MA] (1).
10.
Principles of Microeconomics
by Dominick Salvatore | Dominick Salvatore.
Edition: 5thMaterial type: Publisher: New Delhi Oxford University Press 2012Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 338.5 DOM/PR] (1).
11.
Introduction to Agricultural Economics
by Penson, John B | Capps, oral | Parr Rosson III, C | Woodward, Richard T.
Edition: 6Material type: Publisher: New York Pearson 2015Availability: Items available for reference: KAU Central Library, Thrissur [Call number: 338.1 PEN/IN] (1).
12.
Consumer behavior
by Schiffman, Leon G | Kanuk, Leslie Lazar.
Edition: 8th edMaterial type: Publisher: Delhi Pearson Education 2004Availability: Items available for loan: KAU Central Library, Thrissur [Call number: 658.834 2 SCH/CO] (1).
13.
Basic marketing : concepts and decisions
by Gillett P L | Hise R T | Ryans J K | [Author] .
Material type: ; Format:
print
; Literary form:
Not fiction
Publisher: Cambridge ; Winthrop Publishers ; 1979Availability: Items available for loan: College of Agriculture, Vellanikkara [Call number: 380.1 HIS/BA] (1).
