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1. Basic marketing

by M C Cathy, Jerome E.

Edition: 9Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New Delhi Universal Book Stall 1987Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 658.8 MCC/BA] (1).

2. Handbook of communication and corporate social responsibility

by Ihlen, Oyvind Ed | Bartlett, Jennifer L Ed | May, Steve Eds.

Material type: book Book Publisher: UK Wiley Blackwell 2014Availability: Items available for loan: KAU Central Library, Thrissur [Call number: 658.45 IHL/HA] (2).

3. Handbook of advertising management

by Barton, Roger.

Publisher: Newyork, Mc GRaw- Hill Book Company Inc ; 1970Availability: Items available for loan: College of Agriculture, Vellayani [Call number: 659.102 BAR] (1).

4. Marketing and the computer

by Alderson, Wroe | Shapiro, Stanley.

Publisher: NewJerssey, Prentice -Hall Inc ; 1963Availability: Items available for loan: College of Agriculture, Vellayani [Call number: 651.842 ALD] (1).

5. Advertising: its role inmodern marketing

by Barban, Arnold M | Dunn, Watson S.

Edition: 4 Publisher: Illinois, Dryden press ; 1978Availability: Items available for loan: College of Agriculture, Vellayani [Call number: 659.1 DUN] (1).

Kerala Agricultural University Central Library
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