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1. Services Markting

by Christopher, Lovelock | Jayanta, Chatterjee | Jochen, Wirtz.

Edition: 5thMaterial type: book Book; Format: print ; Literary form: Not fiction Publisher: New Delhi Person 2008Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 658.8 CHR/SE] (1).

2. Services Marketing: Text and Readings

by Ravi, Shanker.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Delhi Excel 2008Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara (1).

3. Marketing Management: Text and Cases

by Rajagopal.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Delhi Vikas Publishing House 2008Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 658.8 RAJ/MA] (1).

4. Services Marketing

by Lovelock, Christopher H.

Edition: 3rdMaterial type: book Book; Format: print ; Literary form: Not fiction Publisher: London Prentice Hall International 1996Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 658.3 LOV/SE] (1).

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