Marketing of High Technology Products and Innovations
By: Mohr, Jakki.
Contributor(s): Sengupta, Sanjit | Slater, Stanley.
Material type:
BookPublisher: New Delhi Pearson Education 2006Edition: 2.Description: 470.ISBN: 8131700550.Subject(s): Strategy and Corporate Culture in High Tech FirmsDDC classification: 338.26
| Item type | Current location | Call number | Status | Date due | Barcode |
|---|---|---|---|---|---|
Books (General)
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College of Co-operation, Banking & Management Library, Vellanikkara | 338.26 MOH/MA (Browse shelf) | Available |
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