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1. Advertising as a career

by Subrata Banerjee.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New Delhi National Book Trust Availability: Items available for loan: KAU Central Library, Thrissur [Call number: 659.1 SUB/AD] (1).

2. Strategic communications management : making public relations work

by White,Jon | Mozur,Laura.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Hyderabad University Press Availability: Items available for loan: KAU Central Library, Thrissur [Call number: 658.45 WHI/ST] (1).

3. Introduction to travel and tourism

by Pran Nath Seth | Sushma Seth Bhat.

Edition: 2Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Streling publishers Pvt Ltd 2000Availability: Items available for loan: KAU Central Library, Thrissur [Call number: 338.4791 PRA/IN] (1).

4. Marketing Communications : Work Book

by Icfai.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Hyderabad Icfai University 2004Availability: Items available for loan: KAU Central Library, Thrissur [Call number: 658.45 ICF/MA] (1).

5. Public Relations And The Social Webs

by Brown ,Rob.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New-Delhi Kogan Page Limited 2010Availability: Items available for loan: KAU Central Library, Thrissur [Call number: 659.2 BRO/PU] (1).

6. Planning and managing public relations campaigns: a strategic approach

by Gregory, Anne.

Edition: 4Material type: book Book Publisher: Great Britain Kogan Page 2015Availability: Items available for loan: KAU Central Library, Thrissur [Call number: 659.2 GRE/PL] (1).

7. Sales promotion and advertising management

by Mishra, M N.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Bombay Himalaya Publishing House 1997Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 658 .82 MIS/SA] (1).

8. Compelte book of product publicity

by Barhydt, James D.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New York Amacom, 1987Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 659.2 BAR/CO] (1).

9. Competingfor clients in the 90's a dynamic guide to marketing promoting and building a professional services practive

by marcus, Bruce W.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New York Mc Graw-Hill Publishing Company 1992Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 658.8 MAR/CO] (1).

10. Business communications

by Bala Subrahmanian, M.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New Delhi Kalyani Publishers 1993Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 651 .7 BAL/BU] (1).

11. Essential guide to database marketing management

by Davies, John M.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New York Mc Graw-Hill Publishing Company 1992Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 658.3 DAV/ES] (1).

12. Public relations

by Herbert, Lioyd Peter.

Edition: 4Material type: book Book; Format: print ; Literary form: Not fiction Publisher: England Hodder And Stoughton Limited 1989Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 659 .2 HER/PU] (1).

13. Sales promotion and advertising management

by Mishra, M N.

Edition: 2Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New Delhi Himalaya Publishing House Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 658 .83 MIS/SA] (1).

14. Result oriented marketing communications

by Anderson, Alan H | David Kleiner.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New Delhi Beacon Books 1998Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 658 .46 AND/RE] (1).

15. Sales promotion and advertising management

by Mishra, M N.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New Delhi Himalaya Publishing House 1996Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 658 .82 MIS/SA] (1).

16. Effective communication and advertising for financial institutions

by Burns, Thomas J.

Material type: book Book; Format: print ; Literary form: Not fiction Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 658.45 BUN/EF] (1).

17. Money - free marketing : innovative secrets that will double your small business profits in 90 days or less

by Bishop, Jennifer A | Bishop, Patrick.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: NewYork AMACOM 2000Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 658 .9 BIS/MO] (1).

18. Making P R work

by Sushil Bahl.

Edition: 1Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Ahmedabad Wheeler Publishing 1994Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 352 .7 SUS/MA] (1).

19. Practical public relations

by Black, Sam.

Edition: 4Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New Delhi Universal Book Stall 1987Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 659 .2 BLA/PR] (1).

20. The Public Relation Handbook

by Alison Theaker.

Edition: 4thMaterial type: book Book Publisher: London Routledge 2012Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 659.2 THE/PU] (1).

21. Principles of marketing

by Kotler, Philip | Armstrong, Gary | Agnihorti, Prafulla.

Edition: 17Material type: book Book Publisher: Chennai Pearson India Education Services 2018Availability: Items available for loan: KAU Central Library, Thrissur [Call number: 658.81 KOT/PR] (1).

22. Public relations

by Lloyd, Herbert.

Publisher: London, English universities press Ltd. ; 1963Availability: Items available for loan: College of Agriculture, Vellayani [Call number: 659.2 LLO] (1).

23. Grounds maintenance handbook

by Conover, H S.

Edition: 2 Publisher: Newyork, F W Dodge Corporation ; 1958Availability: Items available for loan: College of Agriculture, Vellayani [Call number: 712.6 CON] (1).

24. Publicity and public relations work text

by Simon, Raymond.

Publisher: Ohio, Grid Inc. ; 1978Availability: Items available for loan: College of Agriculture, Vellayani [Call number: 659.2 SIM] (1).

25. Adminstration of public welfare

by White, Clyde R.

Edition: 2 Publisher: Newdelhi, Eurasia publishing house pvt. ltd. ; 1950Availability: Items available for loan: College of Agriculture, Vellayani [Call number: 350. 084 WHI] (1).

26. New dimension fo cooperative management

by Kamat G S | [Author].

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Bombay ; Himalaya publishing house ; 1978Availability: Items available for loan: College of Agriculture, Vellanikkara [Call number: 334 KAM/NE] (1).

27. Public relations: bridging technologies and monitoring public and the media

by Manoranjan Tripathy | [Author].

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Delhi ; Authors press ; 2011Availability: Items available for loan: College of Agriculture, Vellanikkara [Call number: 334 MAN/PU] (1).

Kerala Agricultural University Central Library
Thrissur-(Dt.), Kerala Pin:- 680656, India
Ph : (+91)(487) 2372219
E-mail: librarian@kau.in
Website: http://library.kau.in/