000 00437nam a2200169Ia 4500
008 161229s9999 xx 000 0 und d
020 _a9788131727997
082 _a658.8 HOO/MA
100 _aHooley, Graham J
245 _aMarketing strategy and competitive positioning
250 _a4th ed.
260 _bPerson
_aUK
_c2009
300 _axviii, 614
700 _aNicoulaud, Brigitte
700 _aPiercy, Nigel F
942 _cBK
999 _c151675
_d151675