| 000 | 01006nam a22001697a 4500 | ||
|---|---|---|---|
| 999 |
_c158298 _d158298 |
||
| 082 |
_a380.141 _bRAV/CO |
||
| 100 | _aRavi Sankar V | ||
| 245 | _aConsumer perception towards brand equity of foster foods (P) LTD | ||
| 260 |
_aVellanikkara _bCollege of Co-operation Banking and Management _c2017 |
||
| 300 | _a63p | ||
| 502 | _aMBA | ||
| 520 | 3 | _aNow a day’s brand equity management is one of the challenges faced by the companies in maintaining the brands among consumers. The general public looks for branded products than that of other products. It’s just because of a belief in minds of consumers that branded products have good quality, taste and ease of use that satisfies every consumer. Therefore a systematic study was conducted with the objectives of examining the brand equity perception towards Foster Foods among consumers. | |
| 650 | _aAgribusiness Management | ||
| 700 | _aMohan Varma, N K (Guide) | ||
| 856 | _uhttp://krishikosh.egranth.ac.in/handle/1/5810143103 | ||
| 942 |
_2ddc _cTH |
||