000 | 00491nam a2200193Ia 4500 | ||
---|---|---|---|
008 | 140306s9999 xx 000 0 und d | ||
020 | _a8174465499 | ||
041 | _aeng | ||
082 |
_a658.5 _bMAT/PR |
||
100 | _aMathur, U C | ||
245 | _aProduct and Brand Management | ||
260 |
_aDelhi _bExcel _c2007 |
||
300 | _a534 | ||
365 | _bRs. 325/- | ||
650 | _aCustomer Purchase Process | ||
650 | _aMarketing Research | ||
650 | _aProducts, Brands and Advertising | ||
942 |
_2ddc _cBK |
||
999 |
_c187700 _d187700 |