000 00530nam a2200205Ia 4500
008 140306s9999 xx 000 0 und d
020 _a8175542888
041 _aeng
082 _a658.45
_bSMI/MA
100 _aJonathan, Taylor
245 _aMarketing Communications: An Integrated Approach
250 _a4th
260 _aNew Delhi
_bKogan Page
_c2005
300 _a696
365 _bRs. 395/-
650 _aDirect Marketing
650 _aThe Marketing Communication Tools
700 _aSmith, P R
942 _2ddc
_cBK
999 _c188259
_d188259