000 | 00495nam a2200181Ia 4500 | ||
---|---|---|---|
008 | 140306s9999 xx 000 0 und d | ||
020 | _a9788131506547 | ||
041 | _aeng | ||
082 |
_a380.1 _bSIR/IN |
||
100 | _aRahtz, Sirgy | ||
245 | _aIntegrated Marketing Communication A Strategic Approach | ||
250 | _a1st | ||
260 |
_aNew Delhi _bCengage Learning _c2008 |
||
300 | _a362 | ||
365 | _bRs.325/- | ||
650 | _aDefinition of Integrated Marketing Communication | ||
942 |
_2ddc _cBK |
||
999 |
_c188274 _d188274 |