| 000 | 004200000a22001690004500 | ||
|---|---|---|---|
| 020 | _a471 708208 | ||
| 060 | _a100 | ||
| 082 | _a659.1 RAO | ||
| 100 | _aAmbar G Rao | ||
| 245 | _aQuantitative theories in advertising | ||
| 260 | _aNewyork, John Wiley & Sons INC | ||
| 260 | _c1970 | ||
| 300 | _a103 | ||
| 490 | _aPublications in operations research | ||
| 650 | _aAdvertising-quantitative theories | ||
| 942 | _cBK | ||
| 999 |
_c351122 _d351122 |
||