a
Please use this identifier to cite or link to this item:
http://hdl.handle.net/123456789/7163Full metadata record
| DC Field | Value | Language |
|---|---|---|
| dc.contributor.advisor | Giggin, T | - |
| dc.contributor.author | Ramnesh, P R | - |
| dc.date.accessioned | 2020-02-18T06:26:33Z | - |
| dc.date.available | 2020-02-18T06:26:33Z | - |
| dc.date.issued | 2017 | - |
| dc.identifier.sici | 174141 | en_US |
| dc.identifier.uri | http://hdl.handle.net/123456789/7163 | - |
| dc.language.iso | en | en_US |
| dc.publisher | College of Co-operation Banking and Management, Vellanikkara | en_US |
| dc.subject | Brand equity | en_US |
| dc.subject | Double Horse | en_US |
| dc.subject | Manjilas | en_US |
| dc.subject | Consumer perception | en_US |
| dc.subject | marketing mix | en_US |
| dc.subject | MBE(Multi dimensional Brand equity) | en_US |
| dc.subject | Globalization | en_US |
| dc.subject | Rice | - |
| dc.title | Consumer - based brand equity - a case study of Double Horse rice and rice products | en_US |
| dc.type | Thesis | en_US |
| Appears in Collections: | PG Thesis | |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| 174141.pdf | 44.01 MB | Adobe PDF | View/Open |
Items in DSpace are protected by copyright, with all rights reserved, unless otherwise indicated.