Browsing by Author "Rajasree, P"

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    Analysis of supply chain management of horticultural nurseries
    (Department of Agricultural Economics, College of Horticulture, Vellanikkara, 2016) Rajasree, P; Prema, A
    Success of any horticultural production programme mainly depends on the quality of seeds and planting materials used for the production. Unavailability of adequate quantity of quality seeds and planting materials is one of the most important problems affecting the development of the horticulture sector. Even though plant nursery industry is considered as a sunrise industry in our country, only less attention is given in monitoring its activities, quality control and also in evaluating its role in the economy. The present study attempted to understand the supply chain management, income and employment potential and constraints of horticultural nursery business in the study area.