Kerala Agricultural University Central Library catalog

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Sontakki, C N

Marketing management : written strictly as per B.com students of calicut university - Ludhiana Kalyani Publishers 2011 - 275p.

English

ISBN: 9788127269098

Subjects--Topical Terms:
Basics of Marketing
New Product Development and Pricing
Physical Distribution
Dimensions of E-marketing
Rrural, Service, Green, Relationship, Social and Niche Marketing

Dewey Class. No.: 658.802 / SON/MA

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