Keller Kevin Kotler, Philip
Marketing Management - 12 - New Delhi, Prentice- Hall of India 2006 - xxxvii 729
9788120327993
Marketing plan, Marketing Research, Consumer Market, Market segments, Brands, Competetion pricing strategies, Marketing channels, Holistic Marketing, Direct Marketing sales Promotion
658.8 KOT
Marketing Management - 12 - New Delhi, Prentice- Hall of India 2006 - xxxvii 729
9788120327993
Marketing plan, Marketing Research, Consumer Market, Market segments, Brands, Competetion pricing strategies, Marketing channels, Holistic Marketing, Direct Marketing sales Promotion
658.8 KOT