Managing customer relationships:A strategic frame work
By: Peppers, Don.
Contributor(s): Rogers, Martha.
Material type:![materialTypeLabel](/opac-tmpl/lib/famfamfam/BK.png)
Item type | Current location | Collection | Call number | Status | Date due | Barcode |
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College of Co-operation, Banking & Management Library, Vellanikkara Reference | Reference Book | 658.812 PEP/MA (Browse shelf) | Not for loan | KAU_CCBM-14968 |
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658.8 PUS/BU Business monopoly:capturing and controlling market | 658.809 JAS/MA Marketing of services | 658.81 FUT/FU Fundamentals of selling:customer for life through service | 658.812 PEP/MA Managing customer relationships:A strategic frame work | 658.812 RAM/CU Customer relation management | 658.827 SIN/BR Brand management | 658.83 MCQ/MA Market research tool box: a concise guide for brginers |
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