Strategic marketing communications : new ways to build and integrate communications
By: Berry, Chris.
Contributor(s): Smith, Paul.
Material type:
BookPublisher: London Kogan Page Limited 1997Description: 290.ISBN: 0 7494 2013 8.Subject(s): Marketing communications | strategyDDC classification: 658 .45
| Item type | Current location | Call number | Status | Date due | Barcode |
|---|---|---|---|---|---|
Books (General)
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College of Co-operation, Banking & Management Library, Vellanikkara | 658 .45 SMI/ST (Browse shelf) | Available |
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