Advertising Management With Integrated Brand Promotion
By: Allen, Chris T.
Contributor(s): O'Guinn, Thomas C | Semenik, Richard J.
Material type:
BookPublisher: New Delhi Cengage Learning 2011Edition: 1st.Description: 648.ISBN: 8131509125; 978-315-0912-8.Subject(s): Advertising as a Business ProcessDDC classification: 659.1
| Item type | Current location | Call number | Status | Date due | Barcode |
|---|---|---|---|---|---|
Books (General)
|
College of Co-operation, Banking & Management Library, Vellanikkara | 659.1 OGU/AD (Browse shelf) | Available |
There are no comments for this item.