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1. Future of advertising

by Joe ,cappo.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: NewDelhi Tata mcgraw-hillpublishing co. 2003Availability: Items available for loan: KAU Central Library, Thrissur [Call number: 659.1 JOE/FU] (1).

2. Handbook of Agricultural Economics Volume 1 B: Marketing Distribution and consumers

by | Gardner,Bruce L. Et al.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: North Holland Elsevier 2001Availability: Items available for reference: KAU Central Library, Thrissur [Call number: 338.1 GAR/HA] (1).

3. Handbook of Agricultural Economics: Volume 2 A, Agriculture and its external linkages

by | Gardner,Bruce L. Et al.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: North Holland Elsevier 2002Availability: Items available for reference: KAU Central Library, Thrissur [Call number: 338.1 GAR/HA] (1).

4. Handbook of Agricultural Economics: Volume 2 B Agricultural and food Policy

by | Gardner,Bruce.L et al.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: North Holland Elsevier 2001Availability: Items available for reference: KAU Central Library, Thrissur [Call number: 338.1 GAR/HA] (1).

5. Consumer psychology of tourism, hospitality and leisure

by Crouch, Geoffrey I | Perdue, Richard R | Timmermans, H. J. P | Uysal, Muzaffer.

Material type: book Book Online access: Click here to access online Availability: Items available for reference: KAU Central Library, Thrissur [Call number: 338.4/791/0019] (1).

6. Consumer acceptance of genetically modified foods

by Santaniello, V | Evenson, Robert E.

Material type: book Book Online access: Click here to access online Availability: Items available for reference: KAU Central Library, Thrissur [Call number: 381/.45664] (1).

7. Pink tourism: holidays of gay men and lesbians

by Hughes, Howard L.

Material type: book Book Publisher: UK CAB International 2006Online access: Click here to access online Availability: Items available for loan: KAU Central Library, Thrissur [Call number: 910.688] (1).

8. Going organic: mobilizing networks for environmentally responsible food production

by Lockie, Stewart | Lyons, Kristen | Lawrence, Geoffrey | Halpin, Darren.

Material type: book Book Publisher: UK CAB International 2006Online access: Click here to access online Availability: Items available for loan: KAU Central Library, Thrissur [Call number: 631.584] (1).

9. Consumer behavior

by Schiffman, Leon G | Wisenblit, Joseph | Ramesh Kumar, S.

Edition: 11Material type: book Book Publisher: India Pearson India Education Services 2016Availability: Items available for loan: KAU Central Library, Thrissur [Call number: 658.834 2 SCH/CO] (3).

10. Microeconomics

by Pindyck, Robert S | Rubinfeld, Daniel.

Edition: 8Material type: book Book Publisher: India Pearson India Education Services 2018Availability: Items available for loan: KAU Central Library, Thrissur [Call number: 338.5 PIN/MI] (3).

11. Project evaluation criteria and cost- benefit analysis

by Puttaswamaiah, K.

Material type: book Book Publisher: New Delhi Oxford & IBH Publishing CO. 1980Availability: Items available for loan: KAU Central Library, Thrissur [Call number: 338.9 PUT/PR] (2). Items available for reference: KAU Central Library, Thrissur [Call number: 338.9 PUT/PR] (1).

12. Marketing management : Indian context * global perspective

by Ramaswamy, V S | Namakumari, S.

Edition: 6Material type: book Book Publisher: New Delhi Sage Publications 2018Availability: Items available for loan: KAU Central Library, Thrissur [Call number: 658.8 RAM/MA] (1).

13. Cases in consumer behaviour

by Antonides, Gerrit | Raaij, Fred Van W.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Chichester John Wiley and Sons Ltd 1999Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 658.33 ANT/CA] (1).

14. Modern economic theory

by Dewett, K K.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New Delhi Shyam Lal Charitable Trust 1992Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 330 DEW/MO] (3).

15. Modern economic theory Micro and macro analysis money and banking international economics public finance economic system economic of development and planning and economics of welfare

by Adarsh, Chand | Dewett, Kewal Krishan.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New Delhi Shyam Lal Chantable Trust 1946Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 330 DEW/MO] (2).

16. Consumer behaviour

by Kanuk, Leslie Lazar | Schiffman, Leon G.

Edition: 4Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New Delhi Prentice-Hall of India Private Limited 1992Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 658.83 SCH/CO] (1).

17. Production and marketing of pulse

by Tripothi, R S.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New Delhi Mittal Publications 1998Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 380 .1 TRI/PR] (1).

18. Consumer behaviour : concepts and applications

by Albert | Della, Bitta | Loudon, David L.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New York Mc Graw-Hill Publishing Company 1988Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 658.83 LOU/CO] (1).

19. Rural marketing in India

by Kuchi, Sayulu.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New Delhi Anmol publication Pvt Ltd 1994Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 380.1 KUC/RV] (1).

20. Marketing : a behavioural analysis

by Chisnall, Peter M.

Edition: 2Material type: book Book; Format: print ; Literary form: Not fiction Publisher: London Mc Graw-Hill Book Company 1985Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 658 .3 CHI/MA] (1).

21. Advanced economic theory : micro and macro analysis

by Chopra, P N.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New Delhi Kalyani Publishers 1972Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 338.5 CHO/AD] (1).

22. Consumer Behaviour: Effective Measurement Tools

by Radha Krishna, G.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Hyderabad ICFAI Books 2005Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 658.83 RAD/CO] (1).

23. Consumer Behavior: Concepts, Applications and Cases

by Agrawal, Mohan Lal | Keegan, Warren J | Raju, M.S | Xardel, Dominique.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New Delhi Vikas 2009Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 658.8342 RAJ/CO] (1).

24. E-Commerce and the Digital Economy

by Michael, Shaw J.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Delhi Reference Press 2009Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 303.4833 MIC/EC] (1).

25. Advertising theory and practice

by Sandage, C H | Fryburger, vernon Rotzoll, Kim.

Edition: 11Material type: book Book Publisher: Delhi A I T B S publishers& distributers 2002Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 659.1 SAN/AD] (1).

26. Consumer behavior

by Schiffman, Leon G | Kanuk, Leslie Lazar.

Edition: 8th edMaterial type: book Book Publisher: Delhi Pearson Education 2004Availability: Items available for loan: KAU Central Library, Thrissur [Call number: 658.834 2 SCH/CO] (1).

27. Intermediate microeconomics : A modern approach

by Varian, Hal R.

Publisher: New York, East-West press ; WW norton and company ; 2006Availability: Items available for loan: College of Agriculture, Vellayani [Call number: 338.5 VAR/IN] (3).

28. Intermediate microeconomics : A modern approach

by Varian, Hal R.

Publisher: New York, East-West press ; WW norton and company ; 2006Availability: No items available

29. Marketing of agriucultural products

by Dowey W D | Kohls R L | [Author].

Edition: 4th Ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New York ; Macmillan Publishing Company Inc ; 1972Availability: Items available for loan: College of Agriculture, Vellanikkara [Call number: 380.1 KOH/MA] (1).

30. Co-operation in India

by Mathur B.S | [Author].

Edition: 2nd Ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Agra ; Sahithya Bhawan ; 1980Availability: Items available for loan: College of Agriculture, Vellanikkara [Call number: 334 MAT/CO] (1).

31. Co-operation in India

by Mathur B.S | [Author].

Edition: 2nd Ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Agra ; Sahithya Bhawan ; 1980Availability: Items available for loan: College of Agriculture, Vellanikkara [Call number: 334 MAT/CO] (1).

32. Co-operation in India

by Mathur B.S | [Author].

Edition: 2nd Ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Agra ; Sahithya Bhawan ; 1980Availability: Items available for loan: College of Agriculture, Vellanikkara [Call number: 334 MAT/CO] (1).

33. Co-operation in India

by Mathur B.S | [Author].

Edition: 2nd Ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Agra ; Sahithya Bhawan ; 1980Availability: Items available for loan: College of Agriculture, Vellanikkara [Call number: 334 MAT/CO] (1).

34. Periodic markets and rural development in India

by Sudhir W.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New Delhi ; B R Publishing ; 1981Availability: Items available for loan: College of Agriculture, Vellanikkara [Call number: 302.2 SUD/PE] (1).

35. Co-operation in India

by Mathur B.S | [Author].

Edition: 2nd Ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Agra ; Sahithya Bhawan ; 1980Availability: Items available for loan: College of Agriculture, Vellanikkara [Call number: 334 MAT/CO] (1).

36. Co-operation in India

by Mathur B.S | [Author].

Edition: 2nd Ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Agra ; Sahithya Bhawan ; 1980Availability: Items available for loan: College of Agriculture, Vellanikkara [Call number: 334 MAT/CO] (1).

37. Markeitng of agricultural procucts

by Dowery W D | Kohls R L | [Author].

Edition: 4th Ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New York ; Macmillan Company ; 1972Availability: Items available for loan: College of Agriculture, Vellanikkara [Call number: 380.1 KOH/MA] (1).

38. Marketing

by Piles G B | [Author].

Edition: 2nd Ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: London ; English language book society and pitman books Ltd ; 1974Availability: Items available for loan: College of Agriculture, Vellanikkara [Call number: 380 .1 PIL/MA] (1).

39. Markeitng of agricultural procucts

by Dowery W D | Kohls R L | [Author].

Edition: 4th Ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New York ; Macmillan Company ; 1972Availability: Items available for loan: College of Agriculture, Vellanikkara [Call number: 380.1 KOH/MA] (1).

Kerala Agricultural University Central Library
Thrissur-(Dt.), Kerala Pin:- 680656, India
Ph : (+91)(487) 2372219
E-mail: librarian@kau.in
Website: http://library.kau.in/