1.
Brand Building; New Dimensions
by | Bala Krishna,AV.
Material type: ; Format:
print
; Literary form:
Not fiction
Publisher: Hyderabad Icfai Books 2008Availability: Items available for loan: KAU Central Library, Thrissur [Call number: 658.8343 BAL/BR] (1).
2.
Brand Equity Measurment :Concepts and Applications
by | Harish,R et al.
Material type: ; Format:
print
; Literary form:
Not fiction
Publisher: Hyderabad Icfai Books 2007Availability: Items available for loan: KAU Central Library, Thrissur [Call number: 688.8343 HAR/BR] (1).
3.
Commodity Branding :Concepts and Cases
by | Sreedhar,GVS.
Material type: ; Format:
print
; Literary form:
Not fiction
Publisher: Hyderabad Icfai University Press 2005Availability: Items available for loan: KAU Central Library, Thrissur [Call number: 658.8343 SRE/CO] (1).
4.
Contemporary Branding : Practices and Applications
by | Ram Raj,T V.
Material type: ; Format:
print
; Literary form:
Not fiction
Publisher: Hyderabad Icfai University 2007Availability: Items available for loan: KAU Central Library, Thrissur [Call number: 658.827 VEN/CO] (1).
5.
Strategies for Brand Management
by | Anil,Varma.
Material type: ; Format:
print
; Literary form:
Not fiction
Publisher: Hyderabad Icfai University Press 2008Availability: Items available for loan: KAU Central Library, Thrissur [Call number: 658.8343 BRI/CA] (1).
6.
Case Studies on Brand Management- Vol.I
by | Nusrath, Jahan Malder.
Material type: ; Format:
print
; Literary form:
Not fiction
Publisher: Hyderabad Icfai Books 2007Availability: Items available for loan: KAU Central Library, Thrissur [Call number: 658.8343 NUS/CA] (1).
7.
Case Studies on Brand Management
by | Das,Naveen et al.
Material type: ; Format:
print
; Literary form:
Not fiction
Publisher: Hyderabad Icfai Books 2007Availability: Items available for loan: KAU Central Library, Thrissur [Call number: 658.8343 NAV/CA] (1).
8.
Brand Vision to Brand Evalution; Strategic Process of Growing and Strengthening brands
by Chernatony,Leslie de.
Material type: ; Format:
print
; Literary form:
Not fiction
Publisher: Oxford Butterworth - Heinemann 2009Availability: Items available for loan: KAU Central Library, Thrissur [Call number: 658.827 CHE/FR] (1).
9.
Marketing management: an Indian perspective
by Agarwal, P K.
Edition: 10Material type: Publisher: Meerut Pragati Prakashan 2015Availability: Items available for loan: KAU Central Library, Thrissur [Call number: 658.8 AGA/MA] (1).
10.
Brand management
by Singh, S D.
Edition: 1Material type: Publisher: New Delhi Anmol publications 2012Availability: Items available for reference: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 658.827 SIN/BR] (1).
11.
Product Management in India
by Ramanuj, Majumdar.
Edition: 3Material type: ; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi Prentice hall of India Pvt. Ltd. 2008Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 658.5 RAM/PR] (1).
12.
Case Studies on : New Age Marketing Vol. 1
by Nusrath, Jahan Maldar.
Material type: ; Format:
print
; Literary form:
Not fiction
Publisher: Hyderabad ICFAI Books 2008Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 658.8 NUS/CA] (1).
13.
Brand Society How Brands Transform Management and Lifestyle
by Martin Kornberger.
Edition: 1stMaterial type: Publisher: New York CambridgeUniversity Press 2010Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 658.827 KOR/BR] (1).
14.
Research methodology in marketing V.2
by Sharma, T P.
Material type: Publisher: Jaipur DND Publications 2020Availability: No items available
15.
Modern marketing manual principles and practices of marketing
by Sherlekar S A | [Author] .
Material type: ; Format:
print
; Literary form:
Not fiction
Publisher: Bombay ; Himalaya publishing house ; 1981Availability: Items available for loan: College of Agriculture, Vellanikkara [Call number: 380.1 SHE/MO] (1).
16.
Modern marketing manual principles and practices of marketing
by Sherlekar S A | [Author] .
Material type: ; Format:
print
; Literary form:
Not fiction
Publisher: Bombay ; Himalaya publishing house ; 1981Availability: Items available for loan: College of Agriculture, Vellanikkara [Call number: 380.1 SHE/MO] (1).
