Consumer behavior
By: Schiffman, Leon G.
Contributor(s): Wisenblit, Joseph | Ramesh Kumar, S.
Material type:
BookPublisher: India Pearson India Education Services 2016Edition: 11.Description: xxvii, 508p.ISBN: 9789332555099.Subject(s): Consumers, Marketers and Technology | Communication and consumer Behaviour | Consumers in their social and cultural settings | Consumers decision making, marketing ethics and consumer researchDDC classification: 658.834 2
| Item type | Current location | Collection | Call number | Status | Date due | Barcode |
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Books (General)
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KAU Central Library, Thrissur General | General | 658.834 2 SCH/CO (Browse shelf) | Available | 228218 | |
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Books (General)
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KAU Central Library, Thrissur General | General | 658.834 2 SCH/CO (Browse shelf) | Available | 228217 | |
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Books (General)
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KAU Central Library, Thrissur General | General | 658.834 2 SCH/CO (Browse shelf) | Available | 227399 |
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| 658.83 TAT/CO Conscious marketing: | 658.83 WIL/MA Marketing research: | 658.834 2 SCH/CO Consumer behavior | 658.834 2 SCH/CO Consumer behavior | 658.834 2 SCH/CO Consumer behavior | 658.834 2 SCH/CO Consumer behavior | 658.84 CHA/EB E Business and e commerce management: |
Four-color edition
English
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