1.
International retailing text and reading
by Gupta,S.L | Arun,Mital.
Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: newdelhi Exel book 2011Availability: Items available for loan: KAU Central Library, Thrissur [Call number: 658.87 GUP/IN] (1).
2.
Marketing management: a decision-making approach
by Pingali Venugopal.
Material type: Book Publisher: Los Angeless Sage publications 2010Availability: Items available for loan: KAU Central Library, Thrissur [Call number: 658.8 PIN/MA] (1).
3.
Marketing for hospitality and tourism
by Kotler, Philip | Bowen, John T | Makens, James C.
Edition: 6Material type: Book Publisher: Noida Pearson India Education Services Pvt. Ltd. 2014Availability: Items available for loan: KAU Central Library, Thrissur [Call number: 658.8 KOT/MA] (1).
4.
Services marketing
by Rama Mohana Rao, K.
Edition: 2Material type: Book Publisher: New Delhi Pearson India Education 2011Availability: Items available for loan: KAU Central Library, Thrissur [Call number: 658.8 RAM/SE] (1).
5.
Marketing management: an indian perspective
by Vijay Prakash Anand.
Edition: 2, rev.Material type: Book Publisher: New Delhi Biztantra 2016Availability: Items available for loan: KAU Central Library, Thrissur [Call number: 658.8 VIJ/MA] (1).
6.
Marketing management
by Rajan Saxena.
Edition: 5Material type: Book Publisher: New Delhi McGraw Hill Education(India)Private Limited 2016Availability: Items available for loan: KAU Central Library, Thrissur [Call number: 658.8 RAJ/MA] (1).
7.
International marketing
by Czinkota, Michael R | Ronkainen, Ilkka A | Zvobgo, Glibert.
Edition: 8Material type: Book Publisher: Brendan George 2011Availability: Items available for loan: KAU Central Library, Thrissur [Call number: 381 CZI/IN] (1).
8.
Rural marketing
by Pradeep Kashyap.
Edition: 3Material type: Book Publisher: Delhi Pearson India Education Services 2016Availability: Items available for loan: KAU Central Library, Thrissur [Call number: 658.804 PRA/RU] (3).
9.
Marketing management: fundamentals and practices
by Kapur, S K.
Material type: Book Publisher: New Delhi Oxford & IBH Publishing 2009Availability: Items available for loan: KAU Central Library, Thrissur [Call number: 658.802 KAP/MA] (1).
10.
Social marketing:influencing behaviours for good
by Kotler, Philip | Lee, Nancy R.
Edition: 3Material type: Book Publisher: Newdelhi Sage publications pvt ltd 2008Availability: Items available for reference: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 658.8 KOT/SO] (1).
11.
New product development : its marketing, research and management
by Masacrenhas, Oswald A J.
Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi Oxford and IBH Publishing Company Pvt Ltd 1987Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 658.5 MAS/NE] (3).
12.
Marketing management
by Amar, Jyoti | Nachhattan Singh.
Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi Gennext Publication 2010Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 658.4 AMA/MA] (1).
13.
Marketing
by Nair Sanjith, R | Rajan, Nair N.
Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi Sultan Chand And Sons 1993Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 380.1 RAJ/MA] (1).
14.
Marketing management : analysis, planing, implementation and control
by Kotler, Philip.
Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi Prentice-Hall of India Private Limited 1994Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 658 .8 KOT/MA] (2).
15.
International marketing management
by Mishra, M N.
Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi Oxford and IBH Publishing Company Pvt Ltd 1993Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 658 .8 MIS/IN] (1).
16.
Marketing
by Rajan Nair, N | Sanjith.
Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi Sultan Chand And Sons 1995Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 380 .1 RAJ/MA] (1).
17.
Principles of marketing
by Amstrong, Gray | Kotter philip.
Edition: 7Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi Prentice-Hall of India Private Limited 1996Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 380.1 KOT/PR] (1).
18.
Principles of marketing
by Armstrong, Gary | Kotler, Philp.
Edition: 8Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi Prentice-Hall of India Private Limited 1999Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 380.1 KOT/PR] (1).
19.
Introduction to Marketing
by Palmer, Adrian.
Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Delhi Oxford 2006Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 658.8 PAL/IN] (1).
20.
Foundations of marketing
by Jobber, David | Fahy, John.
Edition: 2Material type: Book Publisher: Newdelhi Mcgraw hill education 2006Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 658.5 JOB/FO] (1).
21.
Rural marketing
by Pradeep Kashyap | Sheth, Jagadish N.
Edition: 2, ed.Material type: Book Publisher: Delhi Pearson education 2013Availability: Items available for loan: College of Co-operation, Banking & Management Library, Vellanikkara [Call number: 380.1 PRA/RU] (1).
22.
Marketing management: A global perspective Indian context
by Namakumari, VS | Ramaswamy, VS.
Publisher: Delhi, Macmillan ; 2009Availability: Items available for loan: College of Agriculture, Vellayani [Call number: 658.8 RAM/MA] (2).