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Brand Management: The Indian context

Publisher: New Delhi, Vikas Publishing House Pvt Ltd ; 2003Description: xi, 171.ISBN: 8125914277.Subject(s): Brand success, product sales, Brand Failure Brand Equity, Brand Extension, Brand personality, Brand RespositoningDDC classification: 658.827 Moo

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Item type	Current location	Call number	Status	Date due	Barcode
Books (General)	College of Agriculture, Vellayani	658.827 Moo (Browse shelf)	Available		KAU_COAV-27044

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